Basics of SEO
The word search engine optimization it self explain that optimization of the searching content. Means simple, what we search is going to be shown by google. Definitely every article is shown by google. but according to their quality and how on page S E O done. This is most simple factor of optimization.
Lets move to next i.e. On page S E O
On page S E O is all about the improvement of web pages such as.
1. How much time page is getting to open for reader.
2. Quality of the content.
3. Grammatically article is correct or not.
4. Paragraph distribution.
5. Article containing result/conclusion.
6. Responsive to every display screen.
7.Tittle key word matching in article or not.
8. Internal page linking.
9. Pictorial presentation in article.
On-page S E O pictorial presentation |
on page S E O |
Off page S E O
Off page seo its self described that which is not done from your control panel side simply. It is all about the link building process of your website. still not understand, lets move to next level.
Off page seo reveals that inbound link from the other website to your website. As simple way to your home from your friend's home. And so way building towards your home only is a off page seo.
Off page seo is a vast field and business too. Inside the off page guest posting comes . which means link of your page along with anchor text and article is to submit to other website owner. This process is called link building.
Link building |
Referring domain:
When a website refers other website is called one domain referring other domain. When many number of website referring a domain makes the website authoritative trusted and valuable.Follow the below pictorial presentation for better understanding.
Referring domain |
in the above picture it is shown that all ten number of website referring to website1.com. Here as a result we got more referring domain means more traffic and authority you will get for your website. But the challenge here is referring domain should be relevant to your website and high in authority.
Back-link
As it is clear from above discussion that a text contain the link of other website page is a back-link of that website as it is shown above Link building.
This is the basic principle of link building for a website.
When we dive in the link building then we come to know its not only the building link. There is many sensitive factor lies behind this such as:
From which category website your are building the link for your website. Spam score of the website, both website "category" matching or not, anchor text, link is do-follow or no-follow.
Do-follow link: Do-follow link is highly appreciated by the google. When a website owner manage the number of do-follow link for their website. Then the authority of the domain is getting increases. But noteworthy point here is link should come from authority domain.
No-follow link: No follow link are those link which is not most preferable by google. And when we inspect these link then it will show like "rel=no follow". So this kind of link we called as no-follow link.
Guest blogging
Guest blogging is a technique of link building. where we outreach to the website from where we need back-link. Many freelancers involved in this field. And they already outreached many categories website of higher in authority. And they charged for the guest posting according to the site authority and popularity. While we go for guest posting of a website from a freelancer then we must asked about the relevancy of the topic and category of the website.
In the guest blogging an article of minimum 500 words or more is submitted to the site according to their criteria who accept the guest posting. It might be some editorial charges they fixed. After full fill their criteria they published your article.
Contact for guest posting of all niche website:
email: manzaralam233@gmail.com
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